Penpal

The Penpal project faced the challenge of creating a platform that would effectively engage college students while also bridging the gap between them and local businesses

It was essential to design two distinct applications—one for students and one for businesses—that maintained a seamless, user-friendly experience across both platforms. Additionally, the project required the implementation of a robust admin dashboard capable of centralized management, content control, and detailed analytics and reporting, ensuring that the platform could be efficiently managed and optimized.

The primary goals of the Penpal project were to develop a user-centric platform that resonates with college students, making it intuitive and engaging. The project also aimed to promote local businesses by fostering stronger connections with students, enabling these businesses to offer exclusive discounts. Another key goal was to facilitate significant savings for students through easily accessible offers. Furthermore, the project sought to enhance community engagement by encouraging interactions between students and local businesses. Finally, the development of a powerful admin dashboard was crucial, providing centralized control, comprehensive analytics, and streamlined content management for efficient platform operation.